Future Medieval
Tabletop role-playing games, such as Dungeons and Dragons, have an onboarding problem. Many people are interested in the themes, play style and social aspect: but put off by the culture, complexity and male appeal.
Future Medieval is a theoretical tabletop role-playing game, to address this criticism. The goal was to create a more inclusive, easily accessible and realistic brand identity.
Future Medieval’s brand identity follows a modern style with homages to historical design; this can be seen within the typefaces and decorative flourishes. The style intends to retain the previous demographic but uses more modern sensibilities to broaden its player base.
The product created is a starter box, which provides a new player with all the items to begin. Each one is themed to a colour and enviroment.